How are YOU? One You campaign for a healthier you
Living healthily in mid-life can double your chances of being healthy at 70 and beyond.
Residents in Basildon and Brentwood are being urged to look at their lifestyles and drink less, exercise more and eat more healthily if they want to enjoy a healthy retirement.
Basildon and Brentwood Clinical Commissioning Group is backing Public Health England’s One You campaign which targets the over 40s.
The latest health profile for Basildon shows that 30% of adults are classified as obese and the mortality rate for smokers is 322 people per 100,000 – higher than the national average.
The picture for Brentwood reveals that 19% of adults are obese and deaths from smoking stand at 221 per 100,000 people.
Excessive drinking is fuelling an increase in alcohol-related hospital admissions in south west Essex.
The main causes of premature death before the age of 75 are cancer, followed by circulatory diseases and respiratory diseases.
Everyday habits and behaviours - such as eating too much unhealthy food, drinking more than is recommended, continuing to smoke and not being active enough – are responsible for around 40% of all deaths in England and cost the NHS more than £11 billion a year.
The One You campaign aims to encourage adults, particularly those in middle age, to take control of their health to enjoy significant benefits now, and in later life.
Latest figures show that life expectancy at older ages is at record levels, yet many are spending their retirement living in ill health. Currently 15 million Britons are living with a long-term health condition, yet studies show living healthily in middle age can double your chances of being healthy when you are 70.
The new campaign from Public Health England will help adults to move more, eat well, drink less and be smoke free. One You will also provide information on how people can reduce their stress levels and sleep better.
Basildon and Brentwood CCG is encouraging adults in south west Essex to start by taking a new online health quiz, called ‘How Are You’.
This innovative quiz provides personalised recommendations based on your results and directs you to tools and advice to help you take action where it’s most needed.
Krishna Ramkelawon, Public Health Consultant for Basildon and Brentwood CCG, said: “Modern day life makes it hard for people to live healthily with bigger portions for everything we eat, a desk-bound job or a long commute.
“One You gives people the chance to reappraise their lifestyle choices, put themselves first and do something about their own health before it’s too late.”